Corporate Philosophy

Honesty and Trust

YUASA TRADING has contributed to the further development of prosperous, humanitarian societies by valuing mutually beneficial, symbiotic relationships in all countries and regions of the world, with a focus on maintaining harmony with the global environment.
YUASA TRADING has striven to establish itself as a trusted and well-recognized company by conducting fair and sound activities with an integrity based on our awareness and understanding of racial, religious, cultural, behavioral and regulatory diversity throughout the world.

Enterprise and Innovation

YUASA TRADING properly assesses the scope of its business flexibly and in response to social needs, with the aim of forming a group of advanced, innovation-oriented companies.
With its lean and rational structure, the company also seeks to provide a high level of customer satisfaction by introducing outstanding technologies and products and developing systems and services through its highly specialized divisions and the Group companies.

Regard for the Individual

In addition to respecting employee individuality and rights, YUASA TRADING pursues entrepreneurial spirit and revolutionary ideas and focuses on shaping the workplace environment based on the organization and rules founded on concepts of mutual trust and a mindset of collaboration.
Employees clarify their own goals and responsibilities, pursue outcomes, and divide management roles by exercising creativity in business activities. The company distributes the results and responds to employee contributions based on the results of activities.

Yuasa Trading Group Ethical Policy

  • All directors and employees shall comply with all applicable laws and regulations, as well as corporate ethics and social norms, and carry out fair and sound corporate activities.

  • By taking a key position in distribution, we shall provide safe and superior products and services, taking into account the environmental issues, and contribute to development of the industry and local communities.

  • We shall respect the personality and individuality of employees at each workplace, and create a comfortable work environment.

  • We shall respect stakeholders such as clients, shareholders, and employees, and build a good relationship with a broad society.

Code of Conduct

The following specifies the code of conduct to be followed by all directors and employees working for Yuasa Trading and its group companies in their corporate activities that comply with ethics and laws. The directors and employees shall fully understand and comply with the code of conduct.

  • Social contribution

    Yuasa Trading Group shall balance the interests of its companies and society, and play an active role as a good corporate citizen.

  • Legal compliance

    Yuasa Trading Group shall comply with all applicable laws, regulations, and other rules, respect the spirit thereof, and act with social common sense.

  • Sound and fair business

    Yuasa Trading Group shall engage in commercial activities with the recognition that ensuring fair and free competition is the basic rule of a market economy, and shall maintain healthy, normal, and transparent relationships with political, administrative, and other relevant organizations.

  • Consideration for the environment and supply of socially beneficial products and services

    Yuasa Trading Group shall satisfy the increasingly diverse social needs of consumers and strive to provide safe and useful products and services, while fully considering product liabilities, resource and energy conservation, environmental issues, environmental preservation, etc. We shall also pay adequate attention to the social aspects of handling products and services.

  • International collaboration and cooperation

    As a global company, Yuasa Trading Group shall respect the customs and cultures of other countries, comply with their laws and norms, strive to maintain peace and safety, and contribute to mutual development.

  • Disclosure and thorough management of corporate information

    Yuasa Trading Group shall broadly communicate with society, as well as with its shareholders, and shall actively, timely and appropriately disclose its corporate information. We shall also ensure the proper management and protection of such information including private information.

  • Resistance to anti-social forces and groups

    Yuasa Trading Group shall firmly resist to anti-social forces and groups, terrorists, and their supporting organizations that pose threats to the order and safety of a civil society.

  • Respect for humanity and the creation of safe and comfortable work environment

    Yuasa Trading Group shall help its employees achieve richness and comfortable living, ensure a safe and comfortable work environment, respect personality and individually as much as possible, and create a free and open corporate culture that fosters creativity.

  • Example by leadership

    The managers of Yuasa Trading and its group companies shall take the initiative to realize the spirit of the Code of Conduct and, if a condition in violation of the Code arises, voluntarily work to identify the cause, solve the problem, and prevent recurrence. We will also promptly and appropriately disclose information to the public, clarify the authority and responsibility, and treat relevant parties, including ourselves, in a strict manner.